About Chris Morancie — AI Service Line Launch Practice. ABOUT
Chris Morancie
Founder, Morancie & Co
I don't advise — I build.
At a glance
Years building technology practices
AI & Automation revenue generated
AI & Automation practices built from scratch
MBA • Data Science MS candidate, Syracuse University
I spent 15 years building technology practices inside companies — the kind of work that turns a capability gap into a revenue line. Along the way I led digital transformations that generated over $20M in AI & Automation revenue and architected platforms used by companies valued at $5B+.
Then I started building AI & Automation practices from scratch — five in total, across industries from analytics to construction management. All generating revenue. I learned what works — and what doesn't — when you're standing up an AI offering inside an established business.
Now I do the same for B2B service companies — from analytics and IT/MSPs to manufacturing, logistics, healthcare, legal, and agencies. I embed, I build the practice, and I leave it in your hands.
How we work
You work directly with Chris Morancie. He leads every engagement personally — from the first discovery call through architecture, delivery, and handoff. No account managers. No rotating staff. The person who scopes the work is the person who builds it.
Direct access to senior leadership
15+ years of product, engineering, and AI leadership — on your team, not behind a layer of project managers.
No account managers, no handoffs
Chris is your single point of contact from kickoff to handoff. You never have to re-explain your business.
Senior-level execution, without the overhead
We deliver at the speed of a team — with the focus and accountability of a principal who owns the outcome.
What every client gets
Discovery to delivery — no handoffs
Sales, architecture, build, and first-client delivery. The same person who scopes it is the person who ships it.
Playbooks from real launches, not theory
Proposal frameworks, scoping tools, and delivery playbooks built from actual AI service line launches.
Senior-level execution, without the overhead
We deliver at the speed of a team — with the focus and accountability of a principal who owns the outcome.
We speak AI engineer and business operator
We translate between your team, your clients, and the technology — so nothing gets lost.
Months of build time compressed to weeks
A reusable agentic platform and pre-built components mean we're not starting from zero on the technical side.
What Morancie & Co is — and isn't
What we are
- The expert who helps other companies become AI-capable
- A full-stack AI service line builder
- An embedded operator who stays until revenue flows
- A practice builder with a defined engagement arc
- Serving the mid-market the Big 4 would never touch
What we are not
- An AI agency selling to end-clients
- A chatbot installer
- A strategy consultant who writes decks
- A staff augmentation play
- Competing with McKinsey or Deloitte
Proof it works
Analytics Firm
Already delivering clean data and deep insight — the one thing most AI builds get wrong. Positioned AI as a system of intelligence on top of what they already provide.
Leadership Coaching & Consulting
Clients wanted data-driven, AI-powered coaching. We mapped the opportunity, then built and launched the full AI service offering.
Construction Management Software
Clients already ran their business on the platform. We added AI agents with tooling and AI as a system of intelligence — an expansion, not a new sale.
3 engagements. 3 industries. Same framework.
Full case studiesReady to explore?
Start with a 30-minute discovery call. No pitch — just a conversation about whether an AI service line makes sense for your business.